This post is going to be a quick run-down of the process of writing a blog post. I will be putting up a screencast demonstrating the points in this post shortly, so this will just be a brief overview of what will be covered.
First and foremost, coming up with a title. Try to make it interesting whilst remaining indicative of what the post entails. Clickbait titles may work in your favor, but audiences never appreciate deceit in the long run, so I’d maybe stay away from that. Be witty, make puns, or simply just give readers a reason to click on your post.
Next comes writing. Now, when it comes to writing a post, you want to be yourself. It sounds like common sense, but it’s easy to fall into an artificial version of yourself for the need to impress. People are reading your blog not just because they are interested in the overall theme, but also because they are interested in you and what you have to say! Let them know that you are behind the keyboard and that you are really trying to make a connection. My recommendation is to simply write how you would speak. Keep it conversational and friendly. Be a genuine person. And don’t feel pressured to write a lot! If you only have a little to say, keep it short. If you want to get really in-depth, go for it. Just make sure it’s all relevant and interesting the whole way through by being yourself.
Then we have (my personal favorite part) images. Images make a post more engaging and visually pleasing. They don’t have to be amazing photographs you took yourself. In fact, you can find free-to-use images on websites like Pexels or Pixabay. Pick images that are relevant to your post, especially when it comes to the featured image. And make sure you space out the images throughout the post in a way that makes sense and looks organized. No one wants to look at a bunch of photos and then read a lengthy post at the end of it.
Finally, publishing and sharing your post. When you’re all done, you can publish your post immediately or schedule it for whenever you are ready. There’s a nifty tool under “post settings” on the right-hand side titled “categories & tags.” This basically allows you to put tags on your post that can help you organize your posts on your site as well as connect with other posts of the same category. They sort of act like hashtags similar to Instagram or Twitter. When you go into the “reader” tab on WordPress, you can search tags to find likeminded people or any posts you might be interested in looking at. Go ahead and check out other people’s blogs and they’ll probably check yours out too! Tags are a useful way of connecting with other bloggers and coming together as a community. It can be hard to get your blog out there when you start out, so this is one of the best ways to share your posts with others.
So there you have it, a quick look at what it takes to write a post. If you ever feel hesitant, stop overthinking it and just do. Do, do, do, even if you aren’t 100% satisfied with what you are writing. The more you create, the easier it gets.
Featured Image Source:
List-icon-symbol-paper-sign-flat by Pettycon from https://pixabay.com/en/list-icon-symbol-paper-sign-flat-2389219/ (CC0 Creative Commons)
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